Wallbased artwork @ Oculus (Facebook) HQ, Zurich

In 2020, as part of Facebook’s OpenArts project, which oversees art installations in the company’s workspaces, a wall-mounted artwork was created in the offices of Oculus, a virtual reality equipment company within the same group. This installation is situated at their European headquarters in Zurich, Switzerland.

For the large wall measuring over 3 x 6 meters, a fully digital design was created in high definition (37205 × 16535) and printed on Vello fleece wallpaper by Jakob Schlaepfer.

Because of the context (offices), the artwork’s theme revolves around tech-related subjects such as neural networks, digital and generative art, and the backend aesthetics of digital content creation (DCC). Additionally, the piece focuses on the company’s corporate blue color. This color was chosen based on surveys of user reactions to specific stimuli, and reflects in this way my research on the collectivity of the perceptive space.

A low-res version of the original design has eventually been minted on the NFT platform SuperRare.

(2021)